You can add a custom field to the Accounts object to record details not readily available in the standard existing data entry options.
Account Fields Page

Scroll down past Accounts Standard fields to the Accounts Custom Fields and Relationships section.
New Custom Account Field
Step 1: Choose the Field Type
Specify the type of information that the custom field will contain. Select the Data Type for the field to be added.
Step 2: Enter the Details

Custom fields marked as unique count against an object's limit of three external ID fields.
Account Detail Page: Default Field Location

The field will be added as the last field in the first 2-column section of these page layouts. To change the location of this field on the page, you will need to customize the page layout. To change the location of this field on the page, you will need to click Edit Layout.
Account Page Layout: Edit Page

Click and drag the new Account field and Drop it in another location. Alternatively, click Layout name to make changes to other page layouts as needed. Click Save to save changes to Layout.
Account Detail Page: Desired Field Location

For additional custom field attributes information see Force.com's:
- Dev/Trial user Documentation: Custom Field Attributes
- Customer Documentation: Custom Field Attributes
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